The White Tiger

whiteThe White Tiger

by Aravind Adiga | 318 Pages | Genre: Fiction| Publisher: HarperCollins India| Year: 2008 | My Rating: 9/10

“You Chinese are far ahead of us in every respect, except that you don’t have entrepreneurs. And our nation, though it has no drinking water, electricity, sewage system, public transportation, sense of hygiene, discipline, courtesy, or punctuality, does have entrepreneurs. Thousands and thousands of them. Especially in the field of technology. And these entrepreneurs – we entrepreneurs – have set up all these outsourcing companies that virtually run America now.”

– Aravind Adiga, The White Tiger

In his debut novel, which won the Man Booker Prize in 2008, Aravind Adiga has brilliantly portrayed the modern India with its newfound economic prowess through its narrator, Balram Halwai aka Munna with an obsession for China, Chandeliers, and Corruption, rising from being a ‘country mouse’ from a nondescript village of Bihar to a business entrepreneur in technology driven Bangalore. Balram’s narrative is framed as a letter to the visiting Chinese Premier, written over seven nights while sitting at his office in Bangalore. In his letter he talks about the initial years of his life spent in Laxmangarh attending school for few years before moving to work with a tea stall, and later moving to Dhanbad with his brother Kishan, where he learnt how to drive and became a driver for a weak-willed son of a feudal landlord from his village. For him ‘the darkness’ represents the areas around river Ganges deep in the heartland marked by medieval hardship, where brutal landlords hold sway, children are pulled out of school into indentured servitude and elections are routinely bought and sold. Later he moved to Delhi with his employers, which he has described as moving from ‘darkness’ to ‘light’, and one rainy day he slit the throat of his employer with a broken bottle of Johnnie Walker Black, which he justifies as an act of class warfare, took seven hundred thousand rupees in cash and fled to Bangalore. His life in Delhi has taught him the corruption of government and politics, inequality between rich and poor, which he uses to set up his business of transportation for call centers with a motto of ‘driving technology forward’.

This novel as a penetrating piece of social commentary, attuned to the inequalities that persist despite India’s new prosperity is my Read of the Week.

5 key bootstrapping strategies

I have been a bootstrapper from day one since I got bitten by the entrepreneurial bug. I learnt important key lessons from my first Startup that I applied in the next to optimise the chances of its success. Based on my learning, am sharing the following strategies for bootstrapped startups. Read the full post HERE

Story of a Startup – part 2

Next day, armed with our ‘Green-Pop’ idea & never say die approach and enthusiasm, we met S at a coffee shop (CCD). We discussed the idea at length over several cups of coffee. We discussed the target market, pyramid marketing structure to set up the sales chain, sourcing design and in turn starting a pop-art movement in India, identifying and managing vendors, value addition, financial requirements. We were happy that we are on verge of creating something innovative, and with that we decided to meet the following day with some background research on various modalities. Read the full post HERE

Evaluate Your Startup Idea

For an idea to become a profitable business opportunity, it should be evaluated, both within your current group and experts. I am writing about five major questions to ask while evaluating your business idea, though there can be several more addressing wide array of concerns in order to create a foolproof plan.

Read the full article HERE

Common cold & potential remedies for Startups

Many startup ideas fail to ever be launched and many, many fail within the first year or two. In most cases, the failure has nothing to do with the business idea, but how the business is managed. The business of entrepreneurship is business first, then operations (what your business actually does). The Top Ten startup mistakes that lead to ultimate failure are:

Insufficient Startup Idea Development: Most startups do not fail because the business idea is bad. The problem is that many first-time entrepreneurs fail to actually plan the business before sinking cash into the startup. No matter how great a business idea is, it can’t succeed without detailed planning. Take the time to work through every angle of your business idea. Not only will you have a better grasp of how far your business can go, you will also reduce your risk and prepare yourself to make the best decisions as you go.

Read the full article at: http://www.stratessence.com/blog/business-in-a-backpack-common-cold-potential-remedies/

%d bloggers like this: