The missing business case for ending Tuberculosis

Tuberculosis (TB) presents one of the most enduring paradoxes in global health. It is preventable, diagnosable, and curable, yet it remains among the world’s deadliest infectious diseases. Every year, millions of people fall ill, and more than a million lose their lives to a disease that medicine has known how to treat for decades. The burden is concentrated overwhelmingly in the Global South, particularly in countries such as India, Indonesia, Pakistan, Nigeria, Bangladesh, and the Philippines. Yet despite this enormous human and economic cost, TB continues to attract only a fraction of the funding mobilised for many other global health challenges. The question is not whether TB is a public health emergency, but rather why a disease with such a high burden struggles to attract sustained investment.

The answer lies less in epidemiology and more in economics. Global health financing is often driven by a combination of political attention, public visibility, strategic interests, and commercial incentives. Diseases that threaten wealthier populations, generate public fear, or offer lucrative opportunities for innovation tend to attract substantial resources. Tuberculosis does none of these particularly well. It is largely a disease of poverty, affecting populations with limited political influence and weak purchasing power. As a result, the market signals that typically drive investment remain weak, even when the social need is overwhelming.

This disconnect is evident in the global financing landscape. Governments meeting at the United Nations High-Level Meeting on Tuberculosis in 2023 committed to mobilising US$22 billion annually for TB prevention, diagnosis, treatment, and care by 2027, alongside US$5 billion annually for research and development. Yet current financing remains far below these ambitions. Many high-burden countries continue to face significant resource shortages, and funding gaps persist across national TB programmes. Research funding is even more constrained. Global investment in tuberculosis research remains only a fraction of what experts estimate is necessary to develop better diagnostics, shorter treatment regimens, and more effective vaccines. The world has repeatedly declared its intention to end TB, but its financial commitments suggest otherwise.

A major reason for this shortfall is the narrow donor base supporting the global TB response. Unlike some other health sectors that benefit from a broad coalition of governments, foundations, corporations, and private investors, TB relies heavily on a small number of actors. The Global Fund to Fight AIDS, Tuberculosis, and Malaria (GFTAM) remains the largest external financier of TB programmes worldwide. A handful of bilateral donors and philanthropic organisations account for much of the remaining support. Outside this relatively small circle, engagement is limited. Family foundations, corporate social responsibility programmes, impact investors, and development finance institutions have yet to embrace tuberculosis as a priority issue at scale.

This concentration of funding creates vulnerability. Any reduction in donor commitments, shifts in geopolitical priorities, or fiscal pressures in donor countries can quickly undermine progress. Recent debates around development assistance budgets and declining aid commitments have highlighted the fragility of the current model. The reality is that the global TB response rests on a financial foundation that is both narrow and uncertain.

The deeper challenge, however, is that tuberculosis has never been successfully positioned as an investment opportunity. Unlike cancer therapies, medical technologies, or chronic disease management solutions, TB offers limited prospects for commercial returns. The populations most affected are often served by publicly funded health systems or donor-supported programmes. Pharmaceutical companies face uncertain revenue streams, while investors struggle to identify scalable business models capable of generating attractive financial returns. In a world increasingly shaped by market logic, tuberculosis suffers from a lack of investability.

Yet this perception obscures a much larger economic reality. Tuberculosis may be one of the highest-return investments available in international development. The disease primarily affects people during their most productive years, reducing labour force participation, household earnings, and economic mobility. Children leave school to care for sick relatives. Communities lose workers, caregivers, and local leaders. The economic impact extends far beyond health systems, affecting productivity, human capital formation, and long-term development outcomes. Every case prevented and every patient cured generates benefits that ripple across households, communities, and economies.

The problem is that these returns are largely social rather than financial. The benefits accrue to governments, employers, families, and society as a whole rather than to any single investor. Economists describe this as a classic market failure. The social return on investment is extraordinarily high, but the private return remains relatively low. As a consequence, the market underinvests in solutions despite their obvious public value.

This is precisely why tuberculosis requires a different financing narrative. For decades, the disease has been framed primarily as a public health challenge. While this framing is accurate, it is insufficient. Tuberculosis should also be understood as a development challenge, a labour market challenge, and a human capital challenge. Countries across Asia and Africa are investing heavily in education, skills, entrepreneurship, and economic growth to capitalise on their demographic dividends. Yet the continued prevalence of tuberculosis silently erodes these investments by reducing productivity and weakening workforce participation.

Reframing TB as an economic issue rather than solely a health issue could unlock new sources of capital. Development finance institutions could view TB investments as essential components of economic resilience. Corporate CSR programs could recognise tuberculosis as a workforce and community development issue. Family offices and philanthropists interested in inclusive growth could support interventions that strengthen human capital among vulnerable populations. Impact investors could explore opportunities in diagnostics, digital adherence technologies, and community-based healthcare delivery. Innovative financing mechanisms, including blended finance and outcome-based funding, could help bridge the gap between social value and financial participation.

Such approaches would not replace traditional public health financing, nor should they. Governments must remain the primary funders of national TB responses. However, relying solely on governments, multilateral agencies, and a handful of foundations is unlikely to generate the scale of resources required to end the epidemic. The financing ecosystem must expand, and that expansion will only occur if the narrative changes.

Perhaps the most troubling aspect of tuberculosis is that its persistence is no longer primarily a scientific problem. The tools to diagnose and cure the disease already exist, and innovations are emerging. What remains missing is sufficient investment and political commitment to deploy these solutions at scale. In an age that celebrates technological breakthroughs and billion-dollar innovation ecosystems, the continued burden of a curable disease reflects not a failure of medicine but a failure of financing.The global community has largely treated tuberculosis as a charitable cause. It is time to recognise it as an investment in human productivity, economic resilience, and social stability. Until funders, policymakers, and investors view tuberculosis through this broader lens, the gap between disease burden and financial commitment will persist. The missing business case for ending tuberculosis is not a lack of evidence that the returns are absent.

First Published on LinkedIn: 26 June 2026

Measuring Entrepreneurial Attitude

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In India’s rural economy, entrepreneurship has emerged not merely as a means of livelihood but as a powerful solution for social and economic transformation. While skills development programs like Skill IndiaStartup India, and Deen Dayal Upadhyaya Grameen Kaushalya Yojana, and numerous capacity-building workshops by NGOs have made significant progress in imparting entrepreneurial aptitude, the more elusive and often underappreciated dimension is entrepreneurial attitude. This inner compass and entrepreneurial mindset, shaped by motivation and initiative, resilience, risk-taking ability, adaptability, and opportunity identification, is what ultimately sustains a venture through uncertainty.

Entrepreneurial aptitude is teachable. It usually comprises financial literacy, business planning, marketing, and digital skills, domains that lend themselves well to structured training modules. However, attitude is behavioural, psychological, and deeply contextual, especially in rural environments where social, cultural, and economic factors deeply influence individual motivation and risk behaviour.

While technical institutions, NGOs, and government agencies have scaled up skilling programs in rural areas, the absence of reliable frameworks to assess entrepreneurial attitude results in misdirected investments, high dropout rates, or business failures post-startup.

I believe that the right attitude matters more in rural entrepreneurship, or even entrepreneurship in general. Rural entrepreneurship has its unique challenges, like limited access to finance and markets, lack of required infrastructure, socio-cultural constraints, especially for women, and low institutional support. Here, it is the right attitude of the aspiring entrepreneur, which is a mix of persistence, opportunity-seeking, and resourcefulness, that becomes the decisive factor between failure and success.

Current programs lack structured mechanisms to assess and nurture entrepreneurial attitude at the rural level, leading to inefficient selection of beneficiaries, poor resource utilization, and low sustainability of rural enterprises. Therefore, the critical question remains how we can measure the right entrepreneurial attitude in an aspiring entrepreneur at the rural level.

The challenge of evaluating attitude is not technical; it is conceptual. We must shift from a one-size-fits-all model to contextual diagnostics that honour rural reality. It is easy to dismiss a rural woman hesitant to speak in public as lacking “confidence.” But her daily navigation of caste norms, household labour, social conditioning, and budget constraints may reflect resilience and resourcefulness of the highest order.

What we must measure is not textbook confidence, but contextual courage. In my two decades of working with rural entrepreneurs in India, from tribal regions of the Northeastern states to drought-prone villages in Rajasthan, I’ve learned that talent is universal, but opportunity is not. Entrepreneurial attitude is not the privilege of the urban educated; it is often deeply embedded in rural lived experiences.

Our systems must develop culturally sensitive, grassroots-rooted, participatory frameworks to identify, not implant, an entrepreneurial attitude. Only then can we build truly inclusive ecosystems that tap into the latent power of rural changemakers. The future of rural entrepreneurship lies not in the replication of urban models but in recognizing and nurturing the indigenous spark. It is time we built tools that are beyond skills, to the spirit.

I am developing a framework and associated tools and metrics for measuring entrepreneurial attitude for inclusive rural enterprise development. I am calling it, “Rural Entrepreneurial Attitude Identification and Development (READ) Framework”. I will publish it as my next post.

The cover image is generated using Ai.

Cracking the fundraising code

Fundraising is the art and science of turning good intentions into actual impact! Throughout my career I have been raising funds for social impact, for causes of basic necessities like food, water, shelter, livelihood to a green economy, bridges over rivers to even a roller coaster in a developed country. I have been actively involved in raising funds for these causes from as small as $10 up to $50 million from a variety of sources and instruments. As the Head of Development at a nonprofit organization for social impact projects in India, I’ve navigated the corridors of CSR leaderships and foundation offices, and let me tell you, it’s not always smooth sailing. Often, it feels like trying to surf a tsunami with a paper boat!

Corporate Social Responsibility isn’t just a box to tick. It’s a strategic dance between business goals, stakeholder expectations, and social impact. With so many initiatives competing for attention, securing a dedicated slice of the CSR pie often feels like requesting a moment on a crowded stage, and convincing the audience that your act is worth their applause.

Foundations receive hundreds of pitches, each expecting to win the golden ticket. Getting noticed requires more than a well-crafted proposal; it demands storytelling that resonates and relationships that endure. Sometimes, it’s less about what you say and more about how you say it, and how quickly you can make a compelling case before the next shiny pitch distracts them.

Donors want results, but impact is often a marathon, not a sprint. Managing expectations without being over promising is an art. We’ve all faced the uncomfortable moment of explaining why a project’s full fruits may take years to ripen, a diplomatic tightrope walk that can test even the most seasoned fundraiser.

India’s complex regulatory landscape can feel like a labyrinth where one wrong turn can lead to delays or disapprovals. Keeping up with FCRA regulations, tax exemptions, and reporting requirements is a full-time job, and sometimes, it’s like speaking a different language altogether. Ironically, securing funds for a project often means fundraising itself. Resource constraints can limit outreach and follow-up, turning what should be a strategic focus into a haphazard firefight.

A mix of storytelling, patience, relationship-building, and a dash of humour helps. When engaging with CSR and foundations, understanding their priorities, aligning your mission with their vision, and communicating impact clearly can turn challenges into opportunities.

To my fellow fundraisers who are navigating this maze: keep your spirits high, your pitches sharper, and remember, every “no” is just a “yes” in disguise waiting to happen!

Let’s keep the conversation going. Share your stories or tips below, because in the game of social impact, we’re all in this together.

Download a brutally honest fundraising checklist!

Digital Bihar, Inclusive Growth

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Bihar has a rich historical and cultural heritage and is one of the most populous states in India, with a population exceeding 13 crores[i] and a predominantly rural population. The state faces several challenges in digital literacy, access to technology, digital inclusion, economic development, and equitable growth. However, recent initiatives in e-governance, education, and entrepreneurship hold much promise and potential for contributing towards India’s vision of a digitally empowered society.

Digital literacy remains a significant challenge, with rates below 30% (national average 38% for household digital literacy[ii]), as reported by Ideas for India[iii]. Bihar’s low digital literacy follows its socio-economic conditions, including high poverty rates[iv] (33.76% below the poverty line and 51.91% multidimensional poverty as of 2021) and limited access to digital devices. Rural areas, which hold 75% of the state’s population face challenges due to inadequate infrastructure and low literacy levels. The state’s overall literacy rate, as per 2017 data, stands at 70.9%[v], with rural areas at 69.5% and urban areas at 83.1%. Female literacy, at 60.5%, is significantly lower than male literacy at 79.7%, further complicating efforts to bridge the digital divide.

The digital divide in Bihar is a significant barrier to inclusive development. According to the India Inequality Report 2022 by Oxfam India[vi], Bihar has the lowest internet penetration among Indian states and a wide urban-rural digital divide, with only 31% of rural residents using the internet compared to 67% in urban areas. This rural-urban divide is further worsened by socio-economic disparities.

The digital divide affects important sectors like education, healthcare, and finance. For example, in 2017-18 only 9% of students enrolled had access to a computer with internet for education[vii]. Initiatives like BharatNet, aimed at providing rural connectivity, have been unable to deliver effective outcomes. Bihar is one of the focus states for the Digital India Programme, but execution lags due to infrastructural challenges.

In recent years, Bihar has made significant strides in leveraging digital services in improving governance and public service delivery. The National Informatics Center (NIC) Bihar State Centre, established in 1988, plays a central role in this transformation (https://bihar.nic.in/). It supports departments such as revenue, district administration, rural development, finance, agriculture, employment, election, social welfare, and food and civil supplies with IT solutions. The ServicePlus portal is a key platform, offering services like certificate issuance and case status checks, though rural access remains a hurdle, particularly for marginalized communities, requiring better infrastructure and awareness. These barriers require continued investment in training and infrastructure to ensure widespread digital literacy. Common Service Centres (CSCs) and Vasudha Kendra are crucial for providing government and private services to rural and remote areas in Bihar, enhancing digital inclusion and accessibility. However, they are not enough to cater to the growing needs of the rural population. People travel to block towns and larger villages, to access even basic G2C services, indicating the lack of any nearby facility.

For bridging the digital divide, a digital entrepreneurship program in 500 villages from five districts, viz., Darbhanga, Samastipur, Patna, Nalanda, and Gaya was launched in 2023. Bihar is witnessing a transformative wave of service accessibility led by women digital entrepreneurs. These trailblazing women are not only redefining the entrepreneurial landscape but also catalyzing inclusive development across the state. This initiative provides capacity building and mentoring in digital skills, customer service, entrepreneurship development, financial support and resources, and digital tools to women from socially and economically disadvantaged communities, helping them become successful rural digital entrepreneurs and build a Digital Entrepreneurship Ecosystem. This holistic approach equips them to offer essential digital services in their communities, such as facilitating access to government schemes, online education, and digital financial services. From being computer illiterate to providing a host of over 70+ digital services, these digital entrepreneurs have come a long way only within 9 months of their venture-start in their villages. Some of their services include a large suite of G2C services, design & printing services, online form filling, Banking services, and Mobile payments, among several others. They have also been cross-selling and diversified in selling non-digital products. In this short period, they have already served over 250,000 rural customers (around 40% female customers), and is expected that as their businesses mature, they will be providing digital services to over 7.5 lakh population. Apart from making digital services easily accessible at the village level, they are generating income and securing their futures, with some of them steadily earning upwards of INR25,000 monthly. This program is not only bridging the digital divide but also promoting economic security and social equity, local inclusive economic development, gender equality, awareness, and opening opportunities for skills development.

While government efforts are underway, a coordinated approach involving public-private partnerships, local community engagement, and targeted digital inclusion programs is essential. Programs like these need to be scaled up across the state covering the entire 8,387 Gram Panchayats for bridging the digital divide and contributing significantly to Bihar’s and India’s digital economy.


Microenterprises, Macro Impact: The transformative social impact by rural women entrepreneurs

Across India’s villages, a quieter and powerful transformation is unfolding, led by women entrepreneurs building microenterprises that are changing not just their lives but also contributing towards local prosperity.

In rural India, microenterprises (and many a time, even termed as nanoenterprises) are typically small-scale and often home-based ventures. These include tailoring shops, grocery stores, food processing units, poultry farms, handloom or handicraft businesses, among many others. They usually operate with minimal capital, often under INR 1 lakh, and rely on family support systems. While these businesses may appear modest on the surface, they’re laying the foundation for grassroots economic resilience and social transformation.

When a woman in a village starts a business, she’s not just earning an income, she’s stepping into a position of agency. She becomes a decision-maker, a provider, and importantly, a role model.

In Jharkhand, Shashi, a determined and resilient woman, has become a role model of empowerment in her village of Kura. With knowledge, financial and device support, she started her Digital Business, which became a hub of convenience and accessibility for people in her village and neighbouring villages. Her journey as a digital entrepreneur empowered her and gave her the agency to make a meaningful contribution to her community. Today, she’s also a Mukhiya (village head) and fondly known as “Digital Mukhiya”, continuing to be the voice of women’s empowerment.

Microenterprises help address the rural employment gap, especially for women who often can’t migrate or work outside the home due to social norms and family responsibilities. These businesses absorb local labour, retain economic value in the village, and reduce dependence on urban employment.

In Assam, Mintai’s Jacquard Handloom Weaving business now employs 3-4 local women who were previously unemployed. They earn and save, and for the first time, imagine futures that include good education for their children or owning a business.

This kind of bottom-up economic activity contributes to local economic resilience, the ability of communities to survive and thrive even during external shocks. The social impact generated by women entrepreneurs is profound. This often translates into higher educational aspirations for children, especially girls staying and completing their school education; increased income leading to better nutrition, access to healthcare and sanitation leading to improved health outcomes; acceptance and shift in gender norms; and financial independence gives women negotiating power within households leading to lower rates of domestic violence.

Despite their success, rural women entrepreneurs continue to face systemic challenges like, (a) collateral requirements and credit histories disqualify many from accessing formal loans, (b) getting products to larger and fairer markets remains a logistical challenge, (c) stifling social norms due to resistance from family or community, (d) accessing business education to develop ‘aptitude’ matching their entrepreneurial ‘attitude’, and ( e) digital divide due to limited access to smartphones and digital tools. While schemes like Stand-Up India and MUDRA loans have made progress, implementation gaps persist.

Rural women’s microenterprises are not side projects. They are economic engines, social change-makers, and community stabilizers. When one woman is empowered to start a business, a ripple begins, touching families, uplifting communities, and reshaping rural India from the ground up.

If you’re a policymaker, social investor, donor, or even just a storyteller, your support can help expand that ripple into a wave and finally a movement of economic security and resilience.

(All views are personal)

(Cover image generated using AI)

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