Story of a Startup

This is a story of a real time start-up whose genesis began in June 2009. I was bored with monotonous and boring work of being an advisor on tech project consulting for the government, and wanted to experiment. I had past ten years of international experience working in cross-functional roles in various domains [http://www.stratessence.com/team/] , had thought of several ideas for converting into businesses, but was yet to do a formal bootstrapped start-up. It was around this time I had met a brilliant and out-of-box thinker guy who was 8 years younger than I was, already few start-ups old and we used to discuss plenty of ideas over cups of cappuccinos everyday and strategy to convert them into $$$$ earning enterprises. Read the full post HERE

Social Entrepreneurship Quadrant

The Social Entrepreneurship Quadrant desrcibes the orientation of a social entrepreneur. Each of the Quadrant offers a different approach of business and can help an entrepreneur model his/her social enterprise accordingly. Moreover, the Quadrant can also help impact investors, grant making agencies, and several other stakeholders options to consider the form of models before making a decision. Therefore, this Quadrant can also be used as a decision making tool.

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Evaluate Your Startup Idea

For an idea to become a profitable business opportunity, it should be evaluated, both within your current group and experts. I am writing about five major questions to ask while evaluating your business idea, though there can be several more addressing wide array of concerns in order to create a foolproof plan.

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Product Strategy

A successful product must connect with the personal values of targeted customers. A product experience includes the expression of the product and the interaction with the product. The three main ingredient of any product are, 

  1.  Usefulness of the product that enhance or ease some activity or process
  2.  The product is easy to use and remains consistent in use throughout its expected life
  3.  Desirability of the product.  

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Common cold & potential remedies for Startups

Many startup ideas fail to ever be launched and many, many fail within the first year or two. In most cases, the failure has nothing to do with the business idea, but how the business is managed. The business of entrepreneurship is business first, then operations (what your business actually does). The Top Ten startup mistakes that lead to ultimate failure are:

Insufficient Startup Idea Development: Most startups do not fail because the business idea is bad. The problem is that many first-time entrepreneurs fail to actually plan the business before sinking cash into the startup. No matter how great a business idea is, it can’t succeed without detailed planning. Take the time to work through every angle of your business idea. Not only will you have a better grasp of how far your business can go, you will also reduce your risk and prepare yourself to make the best decisions as you go.

Read the full article at: http://www.stratessence.com/blog/business-in-a-backpack-common-cold-potential-remedies/